ABOUT ME

Josi Frommelt is a Utah-based photographer whose work blends adventure, storytelling, and a genuine love for being outside. She is drawn to real moments — the ones shaped by changing weather, shifting light, and the feeling of being somewhere unforgettable. Her photography reflects that same spirit. It is natural, intentional, and rooted in the landscapes and experiences that continue to inspire her.

With years spent exploring mountains, deserts, coastlines, and remote places across the country, Josi brings an instinctive understanding of how to capture scenes that feel authentic and alive. Her work has been featured in publications such as Travel + Leisure, and her visual style continues to evolve through a mix of personal exploration and client collaborations.

Josi partners with outdoor brands, travel companies, and clients who value imagery that feels true to life. She approaches each project with clarity and purpose, focusing on connection, visual direction, and what makes a brand’s story worth telling. Her goal is always the same — to create work that feels elevated, honest, and true to the moment it was captured.

Whether she is photographing under the northern lights in Alaska, waking up on a quiet lake in Utah, or chasing the last light on a desert horizon, Josi is guided by curiosity and a genuine love for the outdoors. Her photography is shaped by experience, but even more by the sense of adventure that has been part of her life since the beginning.

Today, she continues to build a body of work centered on meaningful storytelling and the landscapes that keep her inspired — connecting with brands and people who share that same pull toward the wild.